- Manufacturers of equipment for:
- Flood prevention
- Flood protection
- Drains and drainage companies
- Coastal protection, flood barriers, dams, dam systems
- Water and civil engineering
- Construction and planning
- Risk and disaster management
- Weather services
- Research, development, services
- Trade associations & media
- Local Authorities
- Property Developers
- Construction companies
- Estate Management
- Facility Management
Face-to-face cannot and will not be replaced any time soon as a way of winning business over competitors; even more so in a world where we have increasingly less human contact.
According to a FaceTime survey among business directors, who’s business used trade shows as part of the marketing mix, there was some pretty compelling evidence.
80% agree that live events deliver better ROI than other media.
93% of marketers and business directors feel that face-to-face marketing is the most effective media channel to convert prospects.
89% of marketers and business directors and business owners feel face-to-face marketing to be the best quality media channel
Across all media platforms the best way to achieve sales leads is a combination of face-to-face marketing in conjunction with print and digital platforms.
86% of business directors agree that exhibitions are the second most effective means of generating sales leads after a company’s own website – but people still have to find you and you are competing with far more of your competition.
81% of directors agree that the average order value with human interaction is over 15 times greater compared to other media investment.
85% strongly agree that meeting prospective customers in person leads to a longer term relationship.
80% agree that a person spends more money with people or companies they have met face-to-face than with people not met.
90% agree that a person is more likely to trust people/companies met face-to-face than people only communicated with via email and phone.
Face to face contact with new business opportunities via exhibitions will shorten the sales cycle for new business dramatically, some have said by up to 65%
You will be able to promote your company above competitors and win over those possibly looking for new suppliers and meet current and old customers in a neutral and relaxed atmosphere.
You and your company will be in a place that will focus the industry for 2 days, giving you a fantastic opportunity to generate sales leads, network with peers and key industry players.
FLOODEX will give you customers a chance to meet you and your technical people, not just sales staff. In surveys, many visitors constantly say they go to meet people they do business with – as much as look for new suppliers and products.
This is your chance to be recognized as one of the ‘go to’ companies, by being proactive and creating awareness, whilst testing people’s reaction to not only your products and services, but your competition. If they have a gripe you can fix it and win the business – and if pressed, most people with have at least one!